Discuss your project with us


our story till now...


What we do

we help you connect with your audience through digital creativity

How? We know your audience. We are your audience.

Our team consists of digital designers AND successful in-house coaches, meaning that we have one foot in each camp. We simply combine digital creativity with contextual strategy and that, in turn, creates unrivalled results.

branding & graphics

Covering everything from custom rebrands to bespoke graphic packages.

websites & apps

Creating cutting-edge online solutions to take your business to the next level.

ebooks & resources

Helping you create lead magnets and educational resources for your clients.

coaching tools

From intricate Google Sheets to calorie calculators, tech automation and more.

One-Off Projects

custom studio


asset academy

Unlimited Projects

studio collaboration

Who We Are

our people

callum edwards

Founder & Creative Director

Callum started Graph.Fit as a side hustle back in 2019 after years of building brands. Little did he know we would be where we are today...

callum edwards
liam sheridan

Head Of Content & Director

Liam joined as a director just as things really started to ramp up. As a successful coach himself, his industry knowledge has been game changing for us.

liam sheridan
tom mcdonnell

Digital Design Manager

Tom is the ultimate creative. As a specialist in bespoke branding, he oversees the overall quality of all our outgoing projects.

tom mcdonnell
jason lamonby-parker

Studio Manager

As an ex-military man and successful coach, Jay stands at the centre of our whole operation and ensures the team are organised and firing on all cylinders at all times.

jason lamonby-parker
sam russell

Junior Digital Designer

Sam is just embarking on his new career as a digital designer. After a short time with us, he is already showing great potential and we can't wait to watch him grow into an integral member of the team.

sam russell
joseph thomas

Head Of Technology

Joe is the resident nerd (and he knows it). He takes care of both our internal and client web and app services. Note: He may judge you based on how many coding languages you know...

joseph thomas


Fancy popping in to GF HQ some time? You will be greeted by Narla at the door for a thorough review before going any further (quick access may be granted in return for chicken).



Hugo is Narla's right hand man if things get a little tasty around here. He can sometimes be found guarding his dad (our studio manager, Jay) or taking a snooze on the stairs.


What we've done

some of our favourite projects

Our Community

What they say

You absolutely need these guys in your corner...
“Callum and the team at Graph.Fit are an integral part of my online fitness business and I know will continue to be for years to come.

I have massively levelled up this past year in terms of the service I provide my clients and value given - Graph.Fit are a huge part of this and I trust them totally. If you are serious about improving your fitness business, you absolutely need these guys in your corner.”

Sharif Lawton

Review via Facebook

A huge return on investment working with them...
“I'd highly recommend Graph.Fit, the team are diligent with how they work and the service they provide is second to none within the fitness industry.

If ever I've needed to make any changes, they are able to sort it for you in minimum time with minimum fuss. They've helped me with lead generation, website developing and for content creation and it's been a huge return on investment working with them.”

Joshua Da Costa

Review via Facebook

Thank you so much for bringing my vision to life...
“Having worked with Tom the last few weeks I cannot recommend the team highly enough. Tom has been professional, patient and incredibly supportive. Nothing has been too much trouble and his communication is second to none.

I am over the moon with my designs and can’t wait to get started on my website. Thank you so much for bringing my vision to life!”

Suzanne Shorrock

Review via Facebook

Game changer for my coaching service...
“Great experience working with Graph.Fit, purchased their hybrid meal planner which has been a game changer for my coaching service for both in person and online.

Their online resources have been excellent for lead generation and content for social media.
High recommend anyone that’s not very gifted in design and needs something smart for their business. 100% recommend them.”

Jack Cherrington

Review via Facebook

Look forward to keep working with them...
“I would highly recommend Graph.Fit - Tom McDonnell created by branding and logo and it looks brilliant. Really eye-catching and is really me!

They were quick at turning it around and any changes I wanted were not an issue and done within 24 hours. Issued me all the formats and fonts so I could incorporate them into my IG posts, stories and company documents. Look forward to keep working with them with other marketing materials.”

Samantha Jordan

Review via Facebook

Recommend to anyone looking to outsource graphic design...
“Graph Fit are highly reliable, and would very much recommend to anyone looking to outsource graphic design.

I just send some some rough ideas, and relatable info to the work I want done and they always produce top quality work in line with my brand.”

Sam Meade

Review via Facebook

Let's talk

talk to us about your project


The Old Brass Works,
Lugsdale Road, Widnes,
Cheshire, WA8 6DJ



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